By SEO Sunil Chaudhari – India’s Top Digital Coach
Introduction: Why You Must Pay Attention Right Now
I, SEO Sunil aka Sunīl Chaudhari, want to talk to you very openly today.
Because the last 30 days have reshaped the world of SEO in a way we cannot ignore.
Although SEO has always evolved, this time the shift is deeper, smarter, and more structural.
And since you follow me to learn Digital Marketing, SEO, AI-based content systems, and digital success strategies, I want you to fully understand these updates.
Therefore, I will break everything down in simple language so that you can not only understand these changes but also apply them immediately.
Moreover, by the end of this article, you will have a complete roadmap for how to optimize your website, content, and digital presence for both Google SEO and the new era of AI-powered search.
Let’s begin.
1. Google’s Major Shifts in the Last 30 Days
Let me start with the most important fact:
Google is no longer rewarding average content, inconsistent publishing, or tactical SEO tricks.
Instead, Google has publicly emphasised a few clear directions.
And if we follow them consistently, we will grow.
If we ignore them, we will drop.
Let’s break them down.
1.1 Google Reduced and Removed Several Structured Data Types
During the last few weeks, Google cleaned up many old structured data formats.
Although many websites relied heavily on structured markup, Google clarified that several formats no longer influence search visibility.
This means one thing:
Only relevant, required schema should be used. No over-optimization.
If you were using unnecessary markup, now is the time to simplify.
But don’t worry — I will give you a checklist later.
1.2 Google Declared: “Rewriting Low-Quality Content Won’t Fix Anything”
This update is a big deal.
Earlier, many people would take low-quality AI content, rewrite it, and expect ranking improvement.
Google now clearly says:
Low quality → remains low quality even after rewriting.
Therefore, quality, depth, originality, personal insights, experience, and clarity matter more than ever.
As a Digital Coach, I always say this:
Content that does not solve a real problem has no future.
Google just proved that right.
1.3 Google Discover Is Getting Stricter
If you receive traffic from Google Discover, pay close attention.
Google is working aggressively to remove AI-spam, clickbait, thin content, misleading thumbnails, and non-original articles.
To rank in Discover now, you must:
- Publish fresh content regularly
- Maintain originality
- Provide high value through storytelling
- Build topical and author authority
Discover is becoming like a premium showcase.
Only the best creators will stay.
1.4 Google Confirmed: Video File Size Does NOT Affect Ranking
This update surprised many creators.
You can upload heavy videos — even up to 100MB — and Google will not penalize you.
Therefore, feel free to add:
- Tutorials
- Case studies
- Explainer videos
- Testimonials
As long as the video helps the user, Google supports it.
1.5 Google Is Emphasizing CONSISTENCY More Than Ever
Finally, Google has declared something extremely important:
Consistency is the strongest technical SEO signal.
Not backlinks.
Not keyword stuffing.
Not random hacking techniques.
But consistent:
- Publishing
- Updating
- Improving
- Maintaining
This is exactly what I teach in my digital coaching programs.
Google wants predictable value from creators.
If you become consistent, your ranking becomes stable.
2. Rise of AI Search & Beginning of GEO (Generative Engine Optimization)
Now let me take you into the biggest revolution happening right now.
While everyone is focused on Google SEO, something bigger is quietly rising.
It is called:
GEO – Generative Engine Optimization
This refers to optimizing your content not just for Google, but for AI-powered search systems such as:
- ChatGPT
- Gemini
- Perplexity
- Bing AI
- Meta AI
- Claude
- Brave AI
These systems don’t show traditional search results.
They generate answers.
Therefore, the content they choose must be:
- Highly authoritative
- Deeply contextual
- Accurate
- Structured
- Easy to understand
- Rich in examples and explanations
Moreover, these AI engines pull content from different sources and form unique answers.
If your content is not clear, they will skip it.
As a Digital Coach and SEO specialist, I want you to understand that SEO is expanding.
This is the best time to dominate because your competitors still don’t understand GEO.
2.1 Why GEO Is the Future
Search is moving from:
“Find results” → “Get direct answers.”
Therefore, your content must be structured to:
- Answer questions completely
- Provide definitions
- Give step-by-step instructions
- Offer insights based on experience
- Deliver value quickly and clearly
AI models reward content that is:
- Well written
- Well structured
- Factually correct
- Rich in context
- Non-spammy
- Experience-based
This is why I tell my audience:
The future belongs to deep creators, not shallow publishers.
3. What These Changes Mean for Indian Creators & Digital Coaches
Now let’s bring all this to the real world — our world.
Most Indian bloggers, digital coaches, small business owners, and creators publish content in:
- English
- Hindi
- Hinglish
This is a great opportunity.
Let me explain how.
3.1 Google Loves Regional + Value-Rich Content
If you create content that is:
- Clear
- Helpful
- Authentic
- Regionally relevant
Google will prefer you over generic English websites.
This is the time for Indian creators to rise.
3.2 Your Personal Expertise Matters More Than Keywords
Google is shifting from “What keywords you write”
to
“What experience you bring”
So if you’re:
- A teacher
- A Digital Coach
- A Business Owner
- A Fitness Trainer
- A Motivational Mentor
…your real-life experience will help your content outrank AI-spam easily.
This is why I always insist that you include:
- Personal stories
- Real examples
- Case studies
- Screenshots
- Insights
- Practical advice
These things make your content unbeatable.
3.3 Long-Form Content Is Stronger Than Ever
Short content, thin content, superficial content — all will die.
Long-form content with depth, clarity, and structure will dominate both Google and AI search.
Therefore, always aim for:
- 1500+ word guides
- 2000+ word tutorials
- 3000+ word authority explainers
- Deep research-based content
Today’s article itself is an example.
4. The SEO Strategy You MUST Follow in 2026 and Beyond
Let me now give you the most important part —
your personal SEO roadmap for 2026.
This is the same framework I teach to my top students in my digital coaching programs.
Follow this consistently and I guarantee — your results will improve dramatically.
Phase 1: Technical SEO Foundation
4.1 Fix Your Website Speed
Your website must load in 1–2 seconds.
Use:
- CDN
- Image compression
- Lightweight themes
- Fast hosting
Because slow websites kill ranking.
4.2 Optimize for Mobile First
Most people search on mobile.
Therefore:
- Responsive design
- Proper spacing
- Clear fonts
- Fast loading
- No pop-ups
Google checks mobile experience first.
4.3 Clean Up Unnecessary Schema
Only use:
- Article
- FAQ
- How-To
- Product
- Local business
Remove outdated or unnecessary ones.
Phase 2: Content Strategy — The Heart of Modern SEO
4.4 Publish Consistently
Even one article per week is enough if you’re consistent.
Consistency builds authority.
Authority builds ranking.
4.5 Write Deep, Complete, Human-Centric Articles
Your content must:
- Answer the question
- Solve the problem
- Provide clarity
- Offer examples
- Share personal experience
- Be easy to read
This combination is unbeatable.
4.6 Use Entities, Not Just Keywords
Entities include:
- Topics
- Concepts
- People
- Brands
- Categories
- Places
Google understands content semantically now.
Therefore, use natural language and cover the topic holistically.
Phase 3: Experience, Authority, Trust (E-E-A-T)
4.7 Show Your Identity Clearly
Use:
- Author bio
- Photo
- Credentials
- Links to social media
- Testimonials
Google wants to know you’re real.
4.8 Add Case Studies and Results
If you show practical results, your authority skyrockets.
4.9 Build Topical Authority
Choose a niche and dominate it with:
- Topic clusters
- Pillar articles
- Supporting blogs
- Internal linking
Google should see you as a specialist, not a generalist.
Phase 4: GEO Optimization — Preparing for AI Search
Now comes the future.
If you want AI search engines to pick your content:
4.10 Write Crisp, Clear, Answer-First Paragraphs
Because AI models love structured clarity.
4.11 Add Subheadings Frequently
AI reads your article using your headings.
More headings means better understanding.
4.12 Use Lists, Steps, Data, Definitions
They increase your chances of being cited by AI search.
4.13 Offer Unique Insights
AI cannot copy your real-life experience.
Therefore use:
- Stories
- Lessons
- Mistakes
- Wins
- Practical formulas
This makes your content irreplaceable.
5. What You Should Do Right Now (Action Plan)
To implement everything you learned today, follow these steps immediately:
- Audit your site
- Fix technical issues
- Remove outdated schema
- Create a content calendar
- Start publishing weekly deep content
- Build E-E-A-T
- Optimize for GEO
- Track rankings monthly
- Stay consistent
- Improve without stopping
This is how digital winners are created.
6. Conclusion: The Future Belongs to Action-Takers
I want to say this openly:
We are entering a golden age of SEO for serious creators.
People who publish shallow content will disappear.
People who follow trends without understanding will struggle.
People who chase shortcuts will get penalized or ignored.
However…
Creators who:
- Provide clarity
- Deliver value
- Stay consistent
- Use experience
- Write deeply
- Build trust
…will dominate both Google and AI search.
As India’s Top Digital Coach, I want you to be among the winners.
And this is the right time to start.
When you take action today, your future becomes powerful tomorrow.
Let’s build your Digital Empire.
Let’s create long-term success.
Let’s master SEO and AI together.